of Turning Market Noise into Brand Signal
Founded in 1993, Metaphors has evolved from a two‑desk creative studio into a full‑stack design and communication house that blends strategy, craft, and real‑world market insight. Three decades on, our promise remains the same: make every rupee, pixel, and square foot work harder for the brand.
What That Looks Like Today
of Turning Market Noise into Brand Signal
Founded in 1993, Metaphors has evolved from a two‑desk creative studio into a full‑stack design and communication house that blends strategy, craft, and real‑world market insight. Three decades on, our promise remains the same: make every rupee, pixel, and square foot work harder for the brand.
What That Looks Like Today
of Turning Market Noise into Brand Signal
Founded in 1993, Metaphors has evolved from a two‑desk creative studio into a full‑stack design and communication house that blends strategy, craft, and real‑world market insight. Three decades on, our promise remains the same: make every rupee, pixel, and square foot work harder for the brand.
What That Looks Like Today
Cross‑category fluency
From resistor makers and paver brands to real estate developers, auto giants, and fine dining chains, we bring clarity to complex sectors. Whether it’s launching an Apple reseller, building OOH for a jewellery brand, or leading campaigns across Africa, our creative adapts with depth and precision.
Strategy-led delivery
From brand identities and pitch decks to expo booths and launch campaigns, every output is grounded in sharp positioning and real business relevance. No vanity metrics – just clear, customer-focused communication.
A 100+ strong partner network
Our pan-India network of media owners, printers, fabricators, designers, and digital vendors – plus growing ties in Southeast Asia and Africa – helps us move fast, stay flexible, and scale with confidence.
Cross‑category fluency
From resistor makers and paver brands to real estate developers, auto giants, and fine dining chains, we bring clarity to complex sectors. Whether it’s launching an Apple reseller, building OOH for a jewellery brand, or leading campaigns across Africa, our creative adapts with depth and precision.
Strategy-led delivery
From brand identities and pitch decks to expo booths and launch campaigns, every output is grounded in sharp positioning and real business relevance. No vanity metrics – just clear, customer-focused communication.
A 100+ strong partner network
Our pan-India network of media owners, printers, fabricators, designers, and digital vendors – plus growing ties in Southeast Asia and Africa – helps us move fast, stay flexible, and scale with confidence.
Proof on the Ground
Challenge
iNSPiRE Apple Premium Resellers
Sustain fresh excitement across dozens of city launches
Our Play
Integrated OOH, print, radio, PR, social countdowns, and launch‑day choreography
Outcome
Stores routinely surpass opening‑week revenue targets and top regional CSAT charts
Challenge
Boiler India & Boiler World Expos
Dominate the heat & steam vertical
Our Play
End‑to‑end branding, exhibitor & visitor creatives, newspaper & OOH campaigns, email marketing, venue branding, magazine design, merchandise design
Outcome
Exhibitors up 17 % and visitors up 140 % since 2020 → latest edition: 258 exhibitors, 24 k visitors, 4.5 k delegates, 37 countries
Challenge
Unicorn – Apple Premium Resellers and Partners
Launch buzz in 50+ cities
Our Play
OOH takeovers, print dominance, radio campaigns, hyper‑local influencer bursts
Outcome
One store crossed ₹15 Cr in the first 72 hours
Challenge
Disha Ecoloc Pavers
Carve a niche for India’s only eco‑friendly paver
Our Play
Identity overhaul and always‑on 360° marketing campaigns
Outcome
Dealer onboarding up year‑on‑year
Proof on the Ground
Challenge
iNSPiRE Apple Premium Resellers
Sustain fresh excitement across dozens of city launches
Our Play
Integrated OOH, print, radio, PR, social countdowns, and launch‑day choreography
Outcome
Stores routinely surpass opening‑week revenue targets and top regional CSAT charts
Challenge
Boiler India & Boiler World Expos
Dominate the heat & steam vertical
Our Play
End‑to‑end branding, exhibitor & visitor creatives, newspaper & OOH campaigns, email marketing, venue branding, magazine design, merchandise design
Outcome
Exhibitors up 17 % and visitors up 140 % since 2020 → latest edition: 258 exhibitors, 24 k visitors, 4.5 k delegates, 37 countries
Challenge
Unicorn – Apple Premium Resellers and Partners
Launch buzz in 50+ cities
Our Play
OOH takeovers, print dominance, radio campaigns, hyper‑local influencer bursts
Outcome
One store crossed ₹15 Cr in the first 72 hours
Challenge
Disha Ecoloc Pavers
Carve a niche for India’s only eco‑friendly paver
Our Play
Identity overhaul and always‑on 360° marketing campaigns
Outcome
Dealer onboarding up year‑on‑year
Proof on the Ground
Clients have been with us many years, slowly building their brands with our astute inputs backed by years of experience and rooted in diverse experiences. Their faith in our quality of work has helped us deliver impact to various businesses.
Why Clients Stay
Two‑generation perspective
Hard‑won wisdom paired with fresh energy, working side
by side.
One team, many crafts
Strategy, design, content, media, and fabrication talk
daily – not via long email chains.
Results over vanity
Success is queues outside stores, leads in CRMs, and
aisles buzzing at expos – likes are just a bonus.
Why Clients Stay
Two‑generation perspective
Hard‑won wisdom paired with fresh energy, working side by side.
One team, many crafts
Strategy, design, content, media, and fabrication talk daily – not via long email chains.
Results over vanity
Success is queues outside stores, leads in CRMs, and aisles buzzing at expos – likes are just a bonus.
Why Clients Stay
Two‑generation perspective
Hard‑won wisdom paired with fresh energy, working side by side.
One team, many crafts
Strategy, design, content, media, and fabrication talk daily – not via long email chains.
Results over vanity
Success is queues outside stores, leads in CRMs, and aisles buzzing at expos – likes are just a bonus.
Meet Us
We operate out of Nagpur & Delhi on India Standard Time.
Drop us a brief- or swing by for chai and samosa. We love having an excuse to order Samosas.
We’re a team that works hard, laughs loud, and never misses a chance to celebrate – even if it’s just because someone brought good snacks. From birthday cake debates (chocolate always wins) to Diwali dress codes, and Secret Santa gifts that are sometimes inside jokes, we make space for the silly and the sincere. Sure, we chase deadlines, pitch bold ideas, and juggle the occasional all-nighters, but in between, we show up for each other. Because behind the brand plans and big wins, we’re just people, doing great work, together.
Meet Us
We operate out of Nagpur & Delhi on India Standard Time.
Drop us a brief- or swing by for chai and samosa. We love having an excuse to order Samosas.
We’re a team that works hard, laughs loud, and never misses a chance to celebrate – even if it’s just because someone brought good snacks. From birthday cake debates (chocolate always wins) to Diwali dress codes, and Secret Santa gifts that are sometimes inside jokes, we make space for the silly and the sincere. Sure, we chase deadlines, pitch bold ideas, and juggle the occasional all-nighters, but in between, we show up for each other. Because behind the brand plans and big wins, we’re just people, doing great work, together.
